‘One Family, One Vision’: SPAR Scotland announces second virtual tradeshow

April 23, 2021 IN THE CATEGORY: Digital and Marketing

SPAR Scotland is to host a virtual tradeshow on 23 September 2021. During the event, SPAR Scotland will update suppliers, retailers, and colleagues on their plans to develop their business in a post-pandemic world further. The theme of this year’s event is ‘One Family, One Vision’.

Led by Colin McLean, CEO of SPAR Scotland, the sessions during the live virtual tradeshow will provide actionable steps retailers can take to increase sales and profit. Participants will also about the company’s latest projects.

Excellent feedback

SPAR Scotland held its first virtual tradeshow in November 2020. The event received excellent feedback, prompting the partner to go ahead with a second virtual event on 23 September.

“Whilst it is pleasing to see current lockdown measures being eased, we still believe a virtual event is the best solution in the current climate. As we have stated many times throughout the last year, the safety and wellbeing of all attendees remain our number one priority”, Colin McLean said.

“Last year, we had to quickly find a way to translate a sizeable in-person tradeshow into a virtual event, so our retailers, suppliers and colleagues felt connected. This year, we are planning the largest virtual event for Scotland in terms of the wholesale & convenience market. We are very excited about what we have in store.”

Source: SPAR UK

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The UK became a member of SPAR in 1956 when SPAR International granted the SPAR licence to a group of independent wholesalers. There are now five regional partners in the UK. A central office in London provides national marketing and buying services for the group.

SPAR has led the highly competitive convenience market in the UK for many years. Always innovative, the five regional partners have continued to grow the brand. SPAR UK comprises independently-owned licensed retailers and company-owned stores. These include forecourts, airports, train stations, city centres, and local neighbourhood stores.

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