SPAR Slovenia continues its support of river clean-up events

April 22, 2021 IN THE CATEGORY: Environment, Responsible retailing

SPAR Slovenia has again supported the annual clean up initiatives of the Ljubljanica river and its embankments. In cooperation with several diving associations and the Ljubljana City Government, a total of 1,000 kg of waste was removed during the most recent clean-up event in March.

SPAR financially supports around four river clean-ups per year with food and beverages for the divers during the event. The company also helps cover the costs by donating €1,500 per campaign. Twenty-five divers, as well as firefighters and other volunteers, attended the 30th Ljubljanica river clean-up campaign on 27 March. This is the fifth consecutive year SPAR has supported the event.

Raising awareness for the environment

In August 2017, SPAR Slovenia launched the ‘Think ecological’ campaign to educate consumers about sustainable waste management, plastic waste reduction, and the importance of environmental protection. The river clean-ups are part of this drive. The events have gained widespread support from local communities and environmental groups.

To date, in addition to the Ljubljanica river, the rivers Sava, Krka, Drava, Mura, Ščavnica, Lake Bled, Lake Soboča, and the coast of Fiesa have been cleaned.

Miro Potočnik, Vivera Underwater Activities Association President and initiator of the first Ljubljanica clean-up campaign, said: “Divers combine their love of diving with their love of nature by cleaning lakes, rivers, and the sea every year. I am very pleased that SPAR Slovenia supports the divers and all the other volunteers, even in challenging times like these.”

Source: SPAR Slovenia

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About SPAR Slovenia

SPAR Slovenia, operated by ASPIAG (Austria SPAR International AG), was founded in 1991. ASPIAG is a subsidiary of SPAR Austria AG. SPAR has become a key employer in the country. A Distribution Centre, bakery, and corporate-owned stores provide employment opportunities.

SPAR Slovenia operates three store formats: SPAR, SPAR Supermarkets, and INTERSPAR Hypermarkets. The brand is one of the most trusted companies in the country. Nielsen research has placed SPAR first in terms of freshness, quality, and range. The SPAR Bakery has played a vital role in the overall fresh offer in Slovenia and has received excellent customer feedback.