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SPAR Netherlands joins eHealth project in support of the elderly

July 15, 2019 IN THE CATEGORY: Community, Digital and Marketing, Responsible retailing

SPAR Netherlands is part of eHealth, an innovative project that is giving 50 elderly people in Rotterdam a tablet free of charge to help them order their shopping online, send out an emergency request or quickly get in touch with a healthcare or welfare professional.

The tablets are provided with a select number of apps installed, including the SPAR Partner’s grocery service app. Purchases done via the SPAR Netherlands app are delivered by a regular team, providing familiar and personal service. In addition, SPAR Netherlands offers a meal service consisting of special ready-made meals for senior citizens.

The tablets will provide the elderly with convenience, safety and where needed, adequate support. Those receiving the tablets are part of a six-month trial, after which it will be assessed if the parties involved have benefitted from the initiative.

A volunteer or intern from a local welfare organisation will help the participants set up and use the tablets, demonstrating how contact with healthcare and welfare professionals is just one tap away.

The project, which was initiated by tech firm, BproCare, is a good example of how support for the elderly is taking shape among an increasing number of organisations. As more parties join the project, more apps will be installed on the tablets, providing even more possibilities.

Source: SPAR Netherlands

Read more about SPAR Netherlands


About SPAR Netherlands:

The SPAR Brand was founded in the Netherlands in 1932 by the Dutch wholesaler, Adriaan van Well and 16 independent retailers. It was established as a voluntary chain of grocers under the name DESPAR – an acronym of a slogan created by van Well to describe the organisation: Door Eendrachtig Samenwerken Profiteren Allen Regelmatig, which translates in English to All benefit from joint co-operation. By the end of the 1950s, SPAR was the largest food organisation in the Netherlands.

Today, SPAR Netherlands is a private company, owned by Sligro (45%), Sperwer (45%) and the SPAR independent retailers (10%). The Head Office and Distribution Centre (DC) are located in Waalwijk, from where support is provided for the more than 350 stores currently in operation.