SPAR Italy Partner Maiora opens a new EUROSPAR in Cosenza

March 5, 2019 IN THE CATEGORY: Store openings

SPAR Italy Partner, Maiora, has opened a new EUROSPAR Supermarket in the city of Cosenza in the region of Calabria, Southern Italy. The new EUROSPAR brings the total number of SPAR stores in this region to 73.

“We are pursuing a revamping plan of our store network with the aim of becoming a market leader in this region,” said Pippo Cannillo, President and General Manager of Maiora, the DESPAR Partner for Central and Southern Italy. “In our newly opened store we have implemented the latest world-class practices, as we did in our new store openings in Trani and Terlizzi, in the Apulia region.”

A new feature of the 1,000m2 EUROSPAR Supermarket is the dedicated DESPAR Natural section with a special range of gluten-free, organic, and sugar-free products for health-conscious consumers and those with special dietary needs.

The fruit and vegetable department features new vertical fresh produce displays which complement the traditional display of seasonal fruits and vegetables. The butchery section has a self-service area offering pre-packed cuts, a vertical display for premium meats specially prepared by qualified store staff, and a full-service counter. Also in the cheese and cold meats department, customers can either be served at the counter or help themselves from the self-service chillers.

The instore bakery offers freshly baked bread made with natural ingredients and based on traditional recipes. The wines and spirits section is a real highlight of this EUROSPAR Supermarket with regular wine tastings being organised by a sommelier who is able to assist shoppers discover the flavours of the selected wines.

The store was built taking into consideration the environment impact, using sustainable equipment such as the latest generation energy efficient refrigeration and cooling systems.

A number of employment opportunities were created for residents of Cosenza, with 24 members of staff making up the supermarket team.

Source: DESPAR Centre – South

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About SPAR Italy

SPAR International first granted a licence for the operation of the SPAR Brand to SPAR Italy in 1959. The first store opened in the latter part of 1960 and with it, SPAR became the first partnership of retailers and wholesalers to operate in Italy. SPAR Italy, known locally as DESPAR Italia, licenses regional partners, all of whom work together to grow the brand across the country.

The DESPAR Partners operate stores under three formats: DESPAR Neighbourhood Supermarkets, EUROSPAR Supermarkets and INTERSPAR Hypermarkets. Many of the larger format stores are company-owned, reflecting the scale of investment required. While the majority of the company’s turnover is acquired through these larger format stores, the independently owned neighbourhood supermarkets remain a key part of the business.

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