Another sizeable contribution will be made to the charity in the coming months, following the proceeds made from Cystic Fibrosis Ireland’s annual Flag Day on 12 April, which saw participating SPAR stores across the country selling the iconic Purple Roses instore. The roses were on sale for €2 and the participating SPAR stores offered customers the option of adding 65c to all purchases from Friday 12 to Sunday 14 April.
SPAR retailers are also supporting cystic fibrosis patient, Bevin Murphy, on her quest to raise awareness of the disease and the 65 Roses campaign. Bevin is taking on the challenge of walking or running for 65 minutes in a different county around Ireland each day during the month of April, beginning or ending each walk/run at a SPAR store. Her journey can be followed on SPAR Ireland’s communications platforms – view her video here.
The funds raised by SPAR will be used to support independent living for those with cystic fibrosis. This includes providing support for the challenges faced by people with the disease as they seek to live independent lives for the first time.
Source: SPAR Ireland
About SPAR Ireland
SPAR Ireland was established in 1963 and is operated by leading wholesale and retail company, BWG Foods. In 2014, 80% of the shares of BWG were sold to SPAR South Africa, with the remainder held by the original owners.
With a presence in every county across the Republic of Ireland, SPAR is one of the country’s largest convenience retail groups. In developing the business, SPAR Ireland has a long track record of recognising the strategic importance of introducing new retail formats. It operates three of the four SPAR formats: SPAR, EUROSPAR and SPAR Express, bringing consumers the most innovative products and instore offerings.