TV audience figures for European Athletics Indoor Championships continue to grow

May 29, 2019 IN THE CATEGORY: Sport sponsorship

Overall TV audience figures for the Glasgow 2019 European Athletics Indoor Championships showed an increase for the third successive championships with a strong increase over Belgrade 2017.

In partnership with Eurovision Sport, the championships were broadcast in 31 countries across Europe – three more than in 2017 – and on 51 different channels, not including the European Athletics live stream; there were 521 total hours broadcast including 433 hours live during the championships itself, with delayed, highlights and simultaneous coverage making up the remaining 88 hours.

Athletics fans across Europe collectively spent 63 million hours watching the three days of action on TV.

The biggest audience not surprisingly came in the host Member Federation, Great Britain and Northern Ireland, which had a 27.6 percent increase in the hours viewed over Belgrade 2017 to 17,261,667 hours; the figures no doubt boosted by four victories including a repeat double triumph by Laura Muir in the 1500m and 3000m.  Read more …

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