SPAR Ireland Cross Country Xperience a huge success

November 7, 2019 IN THE CATEGORY: Sport sponsorship

The inaugural SPAR Autumn Open Cross Country Xperience was hailed a major success by organisers, Athletics Ireland, as more than 2, 000 runners of all abilities competed at the magnificent Sport Ireland National Campus recently.

The purpose-built cross-country course, which will host the SPAR European Cross Country Championships in 2020, was in magnificent condition and provided a scenic and challenging route.

In addition to the elite races, recreational runners were afforded the unique opportunity to try out the course, cheered on by a large crowd of supporters, including many SPAR retailers.

Speaking on the day, SPAR Ireland Sales Director, Colin Donnelly said: “I would like to congratulate everyone who took part in the SPAR Autumn Open International Cross Country Festival and the SPAR Cross Country Xperience. It was a fabulous day and one that was thoroughly enjoyed by everyone.”

Source: SPAR Ireland

Read more news from SPAR Ireland.

About SPAR Ireland

SPAR Ireland was established in 1963 and is operated by leading wholesale and retail company, BWG Foods. In 2014, 80% of BWG’s shares were sold to SPAR South Africa, however, the existing shareholders remain involved in the business.

With a presence in every county across the Republic of Ireland, SPAR is one of the country’s largest convenience retail groups. In developing the business, SPAR Ireland has a long track record of recognising the strategic importance of introducing new retail concepts. It operates three of the four SPAR formats: SPAR, EUROSPAR and SPAR Express, bringing consumers a comprehensive range of innovative products and instore offerings.

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