SPAR Switzerland celebrates 30th anniversary

June 5, 2019 IN THE CATEGORY: Digital and Marketing

This year, SPAR Switzerland celebrates its 30th anniversary with a series of promotions and activities planned throughout the year. The festivities got underway on National Neighbours Day on 24 May – a day close to SPAR Switzerland’s heart with the partner focused on giving back to the local communities its SPAR neighbourhood stores serve.

To mark the occasion, all SPAR stores in the country gave away tickets to three lucky families for Arosa Bärenland Family Park. In addition to this, customers received a 30% discount on 30 selected products instore on the day.

As part pf the anniversary celebrations, SPAR Switzerland is also running a competition that will see 20 e-Framer e-bikes up for grabs. The competition runs until 16 June and links in with the SPAR Partner’s commitment to promoting a healthy lifestyle.

For over three decades, the more than 180 SPAR stores located in neighbourhoods and villages, have met the varied needs of shoppers. SPAR retailers in Switzerland strive to provide their customers with a relaxed and personal shopping experience, offering a large choice of fresh products supplied by local and regional producers.

Source: SPAR Switzerland

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About SPAR Switzerland

SPAR Switzerland has undergone several changes since being founded in 1989 when the licence was granted to a family-owned business operating solely in the German-speaking part of the country.

In 2000, the business was transformed into a holding company with three operating companies: SPAR Handels AG, TopCC AG, and SPAR Management AG. The business grew further, combining corporate and independently owned stores, spanning forecourt retailing to large supermarkets.

Then in early 2016, SPAR Switzerland announced the sale of 60% of shares to SPAR South Africa. The existing management team and shareholders remain involved in the business.