SPAR Malta boosts online offer, expands delivery zones

November 23, 2020 IN THE CATEGORY: COVID-19, Digital and Marketing, Supply Chain

The SPAR Brand in Malta continues to meet customer needs across the island. Although the lack of tourism this year has impacted our stores, the brand’s growing capabilities in online retailing have created an additional avenue for customers to shop conveniently and safely.

Since the introduction of our online shopping service in Malta in March, INTERSPAR has processed on average 50 orders a day. Orders reached a peak in mid-April when the island was in full lockdown. Since launching this convenient platform, the average number of online orders per month has reached 1,500, with a minimum order value of €70.

Picked and delivered from the INTERSPAR store in the capital, Valletta, the online platform offers nationwide delivery. SPAR Malta customers can choose between three timeslots – 8 am until noon, noon until 3 pm, or 3 pm until 7 pm.

A total of 21 jobs were created to ensure that customers ordering online would promptly and efficiently receive their goods. The six dedicated drivers have been trained in social distancing measures whilst doing deliveries. In the store, twelve pickers work to meet all demand, supported by three supervisors overseeing the new channel.

SPAR Malta has seen orders being placed across all categories in the supermarket, although certain hygienic and antibacterial products proved challenging to source due to the rapid increase in demand.

Despite the reduction in tourism numbers, SPAR Malta opened another supermarket earlier this year, meeting the needs of residents of Bugibba in St. Paul’s Bay.

Source: SPAR Malta

About SPAR Malta

In the second half of 2016, SPAR International granted a licence to the Azzopardi Group to operate the SPAR Brand in Malta. A leading fisheries company established more than 30 years ago, Azzopardi has a dedication to fresh produce and excellent customer service. The first SPAR store was officially opened in June 2018.

SPAR Malta aims to become one of the leading retail brands on the island with a strong focus on utilising the success of SPAR Own Brand products – not only making them available to local customers but also developing the range in accordance with their specific needs.