SPAR Zimbabwe opened the new flagship SPAR Cardinals supermarket, located at the newly developed Cardinals Corner shopping centre in Harare.

Innovative customer experience

This new supermarket marks a significant milestone for retail innovation in Zimbabwe’s capital city, Harare. Instore, the SPAR supermarket has a retail sales area of more than 1,600m² which provides a contemporary look and feel, alongside innovative retail technology.

The design of the supermarket features a colourful, fresh interior reflecting Zimbabwean local culture, as well as updated branding developed in collaboration with SPAR International, and a theatrical layout conceptualised as a vibrant, interactive marketplace. This design is supported by state-of-the-art equipment, focused illumination, and energy-efficient LED fixtures, which together enhance the entire customer journey. For shopper comfort, the new store is also fully air-conditioned.

Sustainability is a core aspect of the supermarket design and operations, with all refrigeration instore utilising green CO2 efficient refrigerant. The vinyl flooring is made of 80% controlled recyclable materials and are 100% recyclable at the end of their lifespan. The new supermarket also provides more than 100 new job opportunities for the local community.

Quality, fresh, local

SPAR Zimbabwe and its store offerings is positioned on three core pillars: quality, freshness, and local. This flagship SPAR supermarket development included investing in providing high-quality departments centred around these pillars. A fresh bar offers delicious smoothies, freshly pressed juices, and fruit salads. The instore delicatessen provides a wide selection of freshly prepared meals-to-go and an extensive deli range, and the bakery includes high-quality baked goods which are made instore. Additionally, the specialised butchery department offers meat cuts to order alongside traditional pre-packaged cuts.

The supermarket also includes a self-service range of fresh spices and grains. An updated product assortment comprising 6,300 products ensures that local customers can meet all of their grocery needs in one location. Also included at the flagship SPAR supermarket location is a Tops at SPAR liquor store with a walk-in drinks chiller.

“SPAR Cardinals is a friendly, local store that is truly part of the community, and we pride ourselves on exceptional quality and freshness,” commented Huston Munyoro, Operations Executive for SPAR Zimbabwe. “Wherever possible, we source from local suppliers, ensuring the most direct route to market possible. This practice is central to our mission to deliver priority freshness and quality at every single touchpoint.”

Source: SPAR Zimbabwe

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About SPAR Zimbabwe

In 1967, Zimbabwe joined the SPAR network after a licence was granted to two local organisations by SPAR International. In this period, different licensees operated the brand. In 2015, an independent retailer who still operates the brand today was granted the licence to operate the SPAR brand in this market. SPAR Zimbabwe remains actively involved in the local community.