SPAR Vitamin Water was named a finalist in the hotly contested non-alcoholic category of the 2018 European Private Label Awards.

The drink comes in three refreshing flavours: Vitality (Raspberry & Apple), Boost (Orange & Passion Fruit) and Revive (Lemon) and is enriched with vitamins. SPAR Vitamin Water has a low sugar content and with only 13 calories per bottle, it has three times fewer calories than a regular soft drink.

The product is currently available in the Netherlands, Ireland and Belgium – supplied by SPAR International as part of the ongoing expansion of own brand availability throughout the network.

The judges of the European Private Label Awards noted that SPAR Vitamin Water has a dynamic design, refreshing taste and relevance to the increasingly health-conscious European consumer. The focus on healthier solutions in this category was evident across the different entries for this category.

Speaking about being listed as a finalist, Wouter Lefevere, Head of International Buying at SPAR International said: “The international development and buying of SPAR Own Brand has been a key pillar of our scope of service to our partners all over the world. Today we source on behalf of our partners from 29 countries across four continents. This recognition from the European Private Label Awards is a clear indication of the high standard and quality of the products we produce, which is just one of many ways we add value to the SPAR Partners that are part of the world’s largest voluntary retail chain.”