James Hall & Co Ltd, the SPAR wholesaler for the north of England, is encouraging retailers to get tweeting for the chance to win £1000s worth of cash prizes!

A new initiative from the wholesaler, ‘Make it happen’, running from 1 May until 30 September, is urging retailers to take photos of their best displays and send them to @SPARDSAP on Twitter.

Independent SPAR retailers who get involved are in with the chance of winning a variety of cash prizes for the following categories:

• Best display
• Best use of POS
• Best use of in-store tasting
• Best at active selling/till point conversations
• Best community/charity event
• Best SPAR Brand activity

A grand prize will be awarded to an overall winner who has best embraced all of the activities together.

Peter Dodding, James Hall & Co Sales & Marketing Director, said: “We are really excited to be running our ‘Make it happen’ initiative, which I’m confident will get our retailers actively tweeting this summer.

“The initiative works nicely alongside SPAR UK’s Selling Plan strategy, which has a strong focus on promoting instore events and displays this year.”

The winners will be announced at the James Hall’s SPAR retailer conference and gala dinner on 25 November.