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SPAR UK introduces new premium own brand cookies

November 10, 2016 IN THE CATEGORY: Own Brand and Suppliers

To make the most of the growing opportunity in the biscuit market, SPAR is launching a range of three new delicious all butter luxury cookies under their own brand.

The range comprises three 200g variants: Fruit & Oat, Triple Belgian Chocolate, and White Belgian Chocolate. The three are all butter cookies and contain only premium ingredients.

Susan Darbyshire, SPAR UK Brand Director, said: “The biscuit market in the UK is worth more than £2.3bn per year, with everyday treats offering the biggest growth in the sector.

“These new additions to the range bring us bang up to date with our competitors, and bring shoppers a delicious afternoon or lunchtime treat at affordable prices,” she added.

The cookies will be available to SPAR retailers from 3 November 2016.