SPAR Norway customers donate close to €335,000 to Red Cross via Recycling Lottery

December 22, 2022 IN THE CATEGORY: Responsible retailing

As of the beginning of December, SPAR Norway customers have contributed seven million Norwegian kroner (€670,000) to the so-called Recycling Lottery (Pantelotteriet) – a lottery where empty bottles and cans are recycled through a Reverse Vending Machine and converted into a stake in a national lottery. Half of this money goes to local Red Cross teams around the country.

A ticket in the Recycling Lottery costs NOK 0,50, and participants may win anything from 50 to 1 million Norwegian kroner. The draw result is communicated directly on the lottery ticket printout, which all participants receive from the Reverse Vending Machine.

The Recycling Lottery in Norway is operated by Norsk Pantelotteri AS, jointly owned by the Olav Thon Group and the Norwegian Red Cross.

2022 has become a challenging year for many. SPAR Norway customers’ support allows the Red Cross to help more people. The organisation’s volunteers are there daily to save lives, reduce loneliness and improve the everyday life of children and young people through safe meeting places and conversation services.

The funds from the Pantelotteriet help, among other things, to strengthen preparedness, counteract loneliness and social exclusion, and create safe areas for children and young people in your immediate environment.

“Together, we make a difference to tens of thousands of people. Thank you again for pressing the Red Cross button when you deposit”, says Ann Christin Håland, Key Account Manager for Business and social responsibility at the Red Cross.

Read more about SPAR Norway.
Source: SPAR Norway

About SPAR Norway

NorgesGruppen ASA is the parent company of SPAR Norway. It is the market leader in the Norwegian grocery market. NorgesGruppen AS signed the SPAR licence for Norway in 1984. In February 2013, NorgesGruppen purchased 49% of the Dagrofa Group – the licence partner operating the SPAR Brand in Denmark. SPAR Norway operates two retail formats: EUROSPAR and SPAR. 



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