The recently concluded agreement will see NIQ offer the NIQ Spaceman services to SPAR licensed operators worldwide.

Through this partnership, NIQ will offer its space management services to SPAR licensed operators worldwide, with the objective of enhancing the market position of the licensed organisations in the international network.

NIQ Spaceman suite unlocks an integrated, automated, planogramming process comprising diverse modules to support each client’s needs, analysing performance and opportunities across planograms​ to help make the best merchandising decisions. Integrating planogram data with replenishment and other business systems streamlines day-to-day operations and enhances efficiency.

Leveraging experience

“This collaboration is an exciting opportunity for us to support the SPAR licensed organisations in optimising their shelf space and fostering growth across diverse markets. Leveraging our experience working with select partners in the past, we have successfully driven growth through effective space management strategies,” said Simon Trott, Analytics Leader, NIQ.

With continuously changing assortments and shopper preferences, technology plays a pivotal role in planogram creation. NIQ Spaceman is widely used in 79 countries, across 3,000+ FMCG and non-FMCG manufacturers and retailers globally. Using this software has helped NIQ clients improve their sales by 10-35%, optimise their assortment, and reduce inventory by 10-30%.

Cutting-edge solutions

“We are pleased to collaborate with NIQ to provide access for our licensees to this solution. NIQ Spaceman’s innovative software empowers our licensed operators to harness the power of data-driven insights and make informed decisions about their space allocations, layout, and product placement. This collaboration underscores our commitment to our licensed operators in providing cutting edge solutions that drive their success” said Tom Rose, Head of Operations, SPAR International.

Sources: NIQ, SPAR International

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behaviour and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full ViewTM. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 95% of the world’s population. For more information, visit NIQ.com.