In the north of the country, SPAR China partner SPAR Shandong continues to open modernised and refurbished SPAR supermarkets across the region.

Modernised SPAR Shandong Supermarket Shouguang Wanda Plaza

At the end of October, the refurbished SPAR Shandong Supermarket Shouguang Wanda Plaza reopened its doors to customers. Now featuring SPAR Shandong’s next generation supermarket design, this compact hypermarket provides a comfortable and quality shopping experience for customers, with the product assortment designed to provide a one-stop-shop destination.

Fresh is at the core of the supermarket’s assortment as is SPAR Shandong’s operations. The supermarket offers an extensive range of fresh produce, including fruit and vegetables, butchery, fishmonger, and bakery departments. An instore delicatessen dedicated to food-to-go allows for customers to take ready-made meals on the move. A dedicated dining allows customers to sit down and enjoy their meals.

Four new refurbishments in Weihai, Jinan and Beijing

On October 24th, SPAR Shandong opened four new supermarkets across the Shandong Province: SPAR Shandong Supermarket Ou Le Fang Commercial Plaza, SPAR Shandong Supermarket Jinan Huashan Xia Huaju, SPAR Shandong Supermarket Sunshine Shuncheng, and SPAR Shandong Supermarket Shunyi Continental Plaza.

The four new supermarket share the next generation store design which is being rolled out by SPAR Shandong. Fresh departments stand-out instore, with seafood, meat, fruit and vegetables, and the food-to-go delicatessen prominent in each supermarket.

The overall supermarket experience is tailored to meet the needs of customers at each supermarket. This includes the expansion of the food-to-go department and the optimisation of the grocery and non-grocery assortment, to create a more tailored offering instore.

Source: SPAR China

Read more about SPAR China

About SPAR China

The SPAR brand was introduced to China in 2004 with the signing of the licence agreement for the Shandong province. Today, two core partners build the brand in the north and south, extending the communities having access to SPAR stores. The privately-owned retail chains licensed to operate the SPAR brand have a cooperative relationship. As a result, this partnership aligns with the original SPAR mission of working together to reduce costs, maximise sales, and increase profits.