The SPAR and EUROSPAR brands, operated by BWG Foods, have donated an initial €100,000 to launch the two-year partnership and campaign. Much-needed funds for the campaign will come through through instore collections, contributions from the sale of selected SPAR Own Brand products, and other fundraising efforts through its nationwide network of over 470 stores.
Professor Michael Kerin, Research Director at NBCRI, highlights the challenge of ensuring equal access to care across the country. The NBCRI aims to create an environment where people have better access to clinical trials, most modern therapies, along with the very best clinicians regardless of location.
Professor Kerin continued, “in order to do that, we need to have a developed hospital infrastructure and community care system. Developing that along with spreading the message in more communities across the country is key to making a positive impact. SPAR and EUROSPAR brands are ingrained in communities in every county across Ireland, so the support of its network of retailers and customers will make a real difference.”
This is the first time that both retail brands have come together in support of one joint charity partnership. Together, SPAR and EUROSPAR stores will raise much-needed funds and use its extensive retail network as a powerful platform to raise public awareness across Ireland.
Peter Dwan, Sales Director of EUROSPAR, commented on the partnership saying that “the National Breast Cancer Research Institute stood out to our retailers because the charity is focused on a cause that impacts the lives of so many women in Ireland and we know that our customers and community partners will get behind this collective effort to enhance diagnosis and treatment options and play our part in improving the outcomes for those who develop breast cancer in the future.”
Colin Donnelly, Sales Director of SPAR, added: “We’re especially proud as this was a decision that was made by our retailers around the country who came together to identify this charity in support of a cause that can positively impact every community in the country.”
Source: BWG Foods
Read more about SPAR Ireland
SPAR is one of Ireland’s largest convenience retail groups, and has been serving communities in Ireland for over sixty years. From the time it opened its first store in Dublin in 1963, SPAR has been a leader in Irish convenience retailing, bringing consumers the most innovative products and in-store offerings. SPAR is part of leading retail and wholesale company BWG Foods UC and, with a presence in every county across Ireland, SPAR’s over 400 stores provide employment for 14,000 people locally.