Timed to coincide with Fruit Logistica, the world largest trade show for Fresh Produce, the full day working session is focused on the latest market and shopper insights, product innovation, technology, as well as knowledge shared by SPAR Partners.

Rijk Zwaan, one of SPAR International’s preferred strategic partners, will give participating key SPAR decision makers the opportunity to experience the Rijk Zwaan Retail Centre first-hand whilst in Berlin. Rijk Zwaan is an independent family-owned company active in more than 100 countries, making an important contribution to the health and wellbeing of people all over the world. Their Retail Centre is state-of-the-art and promises to give further inspiration to participants on how to take Fresh Produce business to the next level.

The SPAR Fresh Foods Leadership Team (FFLT), comprising Fresh Produce colleagues from several SPAR country organisations, is dedicated to accelerating profitable category growth through fast-tracking best practice and collaborating on common, scalable, initiatives.

If you have any questions about the SPAR Fresh Foods Leadership Team, please contact Carla Schoeman. Continuous updates about global trends and innovations in both Fresh & Foodservice are available on SPAR Connect.

For more information about Rijk Zwaan click here.

For more information about Fruit Logistica click here.