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SPAR Spain partner, Líder Aliment, supports local food bank with fresh products

March 31, 2020 IN THE CATEGORY: Community, COVID-19, Health, People, Responsible retailing

Líder Aliment, license holder for the SPAR Brand in Western Andalusia and Extremadura thanked their colleagues for their commitment and is paying a bonus in recognition of these challenging times. Within the stores, various protective measures have been taken to ensure the health and safety of colleagues and customers. The company has also announced a plan to donate products to the local food bank for distribution to families in need as a result of the corona virus COVID-19 outbreak.

Appreciation for colleagues’ dedication and commitment

As is the case throughout the retail sector, both retail and distribution teams in Líder Aliment have been working exceptionally hard to ensure continual replenishment of the retail stores. With shoppers purchasing higher volumes than usual, this has been challenging. In recognition of their dedication, commitment and professionalism, both towards each other and towards customers, the company announced a one-off bonus equivalent to 200 euro for a full-time colleague and pro-rata for others to be paid at the end of March.

Protective measures

As retail stores are essential for their local communities, the aim of protecting the colleagues and their customers led to a wide range of protective measures being adopted by the company. Opening hours have been changed, ensuring time is available for the very rigorous cleaning procedures which have been implemented. Clear signage throughout the store reminds shoppers of the social distance required by local authorities when near service counters, at the check-out or walking through the store. Other tips given to customers through varied communication channels include shopping alone, ensuring the time spent instore is short by being prepared and washing hands once back home..

Donation of food to families in need

Lider Aliment has confirmed it will support families dependent on Badajoz food banks by donating products for the preparation of sandwiches which can be delivered daily to families in need. The company’s aim is to ensure the supply of, mainly, fresh products like cheeses, ham, cold cuts, and sausages to these families. The majority of public and private companies responsible for providing this aid have been forced to deliver bags of sandwiches, fruit or dairy products to the families in need on a weekly basis due to insufficient funding.

Source: SPAR Spain


About SPAR Spain

SPAR Spain was founded in 1959 as a result of the coming together of a group of wholesalers who wished to be part of an international organisation. The brand became the first voluntary trading chain to be established in Spain.

The head office is located in Barcelona, providing buying, marketing, communication and brand support to the 13 regional partners, continuing the expansion of the brand across the country.