SPAR Denmark was founded in 1954 when Dagrofa was granted a licence to operate the brand in the market. In 2013, the NorgesGruppen purchase of 49% of the Dagrofa Group was approved. This led to major restructuring of the retail business, with a focus placed on strengthening the SPAR Brand in Denmark.
SPAR Denmark has supermarkets across the country and has positioned itself as the largest independent retail chain in the market. Its headquarters are located in Ringsted.